Torre de la Horadada, Pilar & Playa de las Higuericas
Three Connected Locations, Three Different Ways to Live
From Torre de la Horadada’s marina and Mediterranean beaches to Pilar de la Horadada’s established year-round town centre and the contemporary residential developments around Playa de las Higuericas, this part of the southern Costa Blanca offers several distinct lifestyles within one municipality.
Choosing the right neighbourhood depends on more than the property itself: walkability, year-round amenities, beach access, parking and the surrounding development phase can make a real difference.
Torre de la Horadada — the marina and coast
Torre de la Horadada: Marina, Beaches and Coastal Life
Torre is the coastal heart of the municipality. The marina, historic watchtower, seafront restaurants and beaches such as El Conde and Jesuitas give it an established Mediterranean identity.
Older residential streets offer apartments, bungalows, townhouses and villas. Some buyers prioritise being able to walk to the harbour and restaurants; others prefer quieter streets away from summer activity.
Buyer tip: Compare parking, winter opening patterns and your actual walking route to the beach rather than relying on distance claims in advertising.
Pilar de la Horadada: A Real Town All Year
Pilar is the municipality’s everyday town centre, with schools, healthcare, supermarkets, sports facilities, shops and local administration. It offers a different pace from the coastal neighbourhoods and a strong sense of daily Spanish town life.
Properties include older central apartments and townhouses alongside newer schemes towards the town edges. A central address may reduce dependence on a car; an outer development may offer larger layouts and parking.
Buyer tip: If you intend to live here permanently, check your preferred pharmacy, health services, shops and public transport connections from the exact address.
Pilar de la Horadada — year-round town.
Playa de las Higuericas — beachside living
Playa de las Higuericas: A Focus for Modern Coastal Homes
Playa de las Higuericas (also written Las Higuericas, and sometimes referred to as Playa las Higueras) is an attractive stretch of coast south of central Torre. Its broad beach and newer residential surroundings make it an important location for buyers interested in contemporary apartments, townhouses and villas.
Some developments offer roof terraces, pools or private parking. Others are still surrounded by active building plots, so buyers should understand the completed and future phases before committing.
Buyer tip: Check the actual pedestrian route to the sand, what will be built nearby, community costs, completion documentation and access to shops outside summer.
Properties in Torre de la Horadada, Pilar & Playa de las Higuericas
Explore live OriMar Living listings across Torre, Pilar and their residential developments, including properties around Playa de las Higuericas where they are correctly tagged in our inventory. If you have a particular beach or development in mind, ask Ori to refine the search.
Apartment in Pilar De La Horadada – Pilar de La Horadada, Alicante – ORI-7903894
Pilar De La Horadada, Pilar de La Horadada, Alicante- Apartment
- 4 Bedrooms
- 2 Bathrooms
- 159 m²
Apartment in Torre De La Horadada – Pilar de La Horadada, Alicante – N9321
Torre De La Horadada, Pilar de La Horadada, Alicante- Apartment
- 1 Bedroom
- 1 Bathroom
- 55 m²
Apartment in Pilar De La Horadada – Pilar de La Horadada, Alicante – N7718
Pilar De La Horadada, Pilar de La Horadada, Alicante- Apartment
- 2 Bedrooms
- 2 Bathrooms
- 66 m²
Apartment in Pilar De La Horadada – Pilar de La Horadada, Alicante – N7716
Pilar De La Horadada, Pilar de La Horadada, Alicante- Apartment
- 2 Bedrooms
- 2 Bathrooms
- 63 m²
Apartment in Torre De La Horadada – Pilar de La Horadada, Alicante – N9322
Torre De La Horadada, Pilar de La Horadada, Alicante- Apartment
- 2 Bedrooms
- 2 Bathrooms
- 73 m²
Apartment in Torre De La Horadada – Pilar de La Horadada, Alicante – N10050
Torre De La Horadada, Pilar de La Horadada, Alicante- Apartment
- 2 Bedrooms
- 2 Bathrooms
- 64 m²
Apartment in Torre de la Horadada – Pilar de La Horadada, Alicante – ORI-3514008
Torre de la Horadada, Pilar de La Horadada, Alicante- Apartment
- 2 Bedrooms
- 1 Bathroom
Apartment in Pilar De La Horadada – Pilar de La Horadada, Alicante – N7719
Pilar De La Horadada, Pilar de La Horadada, Alicante- Apartment
- 3 Bedrooms
- 2 Bathrooms
- 91 m²
Apartment in Torre De La Horadada – Pilar de La Horadada, Alicante – N10051
Torre De La Horadada, Pilar de La Horadada, Alicante- Apartment
- 2 Bedrooms
- 2 Bathrooms
- 69 m²
Comparing Established Homes and New Developments
Central Pilar: best for town services, local life and errands on foot. Older buildings may offer value but require careful checks on lifts, parking, energy performance and renovation needs.
Central Torre: strongest for established coastal character and walking to the marina, restaurants and smaller beaches. Supply can be tight and street-by-street differences matter.
Las Higuericas and outer Torre: popular for newer apartments and villas near a large beach. Check completion phases, future building plots and the exact walking route to year-round amenities.
Between Pilar and the coast: modern residential options can balance access to both, but they are generally more car-dependent. Lo Romero appeals to golf-focused buyers and provides a very different inland environment.
Who the Area Suits — and the Trade-offs
A strong fit for: permanent residents wanting genuine town infrastructure; families; retirees seeking healthcare and services nearby; beach-home buyers who prefer a smaller coastal community; and buyers comparing established homes with a strong selection of new builds.
Think carefully about: the difference between a Pilar address and a Torre lifestyle, summer activity near the beaches, winter quiet in coastal streets, and construction around expanding new-build zones. “A few minutes from the beach” usually describes a drive, not a walk.
Compare with: Mil Palmeras for a compact beach resort, San Pedro del Pinatar for a larger Mar Menor town and natural-park setting, or Orihuela Costa for a denser international leisure scene.
Frequently Asked Questions
Is Torre de la Horadada suitable for year-round living?
Yes, but individual streets and developments vary in winter activity. Pilar de la Horadada provides the wider range of municipal services, shopping and schools.
Is Playa de las Higuericas the same as central Torre?
It is part of the same coastal area but has a different development pattern. Newer residential communities and larger beach surroundings contrast with the more established marina-side streets.
Should I buy in Pilar or closer to the beach?
Choose Pilar if regular town services and daily convenience are the priority. Focus on Torre or Higuericas if beach access is central, while checking parking and seasonal activity.
What should I check when buying a new-build property?
Have an independent lawyer verify permissions, guarantees, delivery documentation, communal arrangements and any future development phases. Check the physical site as well as the plans.
Can I manage without a car?
Some central Torre and Pilar properties offer useful walkability. New residential areas can be much more car-dependent; check routes to shops, services and transport stops.
What about Lo Romero Golf?
Lo Romero offers an inland golf-focused setting within the wider municipality. It should be assessed separately from a beachfront or town-centre lifestyle.
Ask Ori About Torre, Pilar or Las Higuericas
Tell Ori whether you prefer established coastal streets, a practical year-round town or modern development near Playa de las Higuericas. Compare suitable properties using live OriMar Living listings.